The Hero Company

Media Buyer

December 2017 - Present


  • Ran a Facebook advertising operation with over $5M in ad spend while exceeding ROAS & CPA KPI’s.
  • Managed up to 27 ad accounts at one time across multiple offers and a team of VA’s.
  • Personally spent over $9k/day and over $200k/month on ads which has generated tens of millions in revenue.
  • Wrote direct-response Facebook ad copy for multiple demographics and VSL’s for info products.

The Hero Company

Content Manager

April 2017 - November 2017


  • Doubled organic search traffic via SEO in the first six months and ranked on page one for keywords with over 40k monthly searches.
  • Curated a daily newsletter that generated an average revenue of $50k per month.
  • Managed a team of writers to produce hundreds of articles and scaled organic Facebook and Instagram accounts in both reach and sales.


Digital Operations Specialist

December 2014 - March 2017


  • Built a personal development website with 80k readers, an engaged mailing list, and five published Kindle books.
  • Launched and ran a membership site – wrote the email launch sequence, crafted the sales page, and handled customer service.
  • Edited educational video content and wrote copy for small businesses.
  • Set up a consulting business to help aspiring content writers with average sale prices of $500 per month.


Kevin Cole SEO

January 2013 - November 2014


  • Built a content writing agency with a focus on producing articles for internet marketing companies.
  • Managed a team of freelance writers and editors to meet deadlines ahead of schedule.
  • Sold content writing services via phone and email to potential clients and provided those clients with superior customer service.
  • Wrote and/or edited over one-million words.

Harford Community College

Business Administration

Maintained an overall GPA of 3.9.

September 2011 - December 2012

Bel Air, MD